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theguardian.com

May 2021 Traffic Stats

Latest international news, sport and comment from the Guardian

News
Books & Literature
People & Society
Global Rank92

Worldwide

Country Rank
78

United States

Discover theguardian.com’s search ranking and website traffic statistics. Reveal traffic-generation strategy and audience distribution. Spy on theguardian.com’s traffic sources (organic and paid) with channel-by-channel performance data.

Search Traffic

154.9M

Organic Search Traffic

154.9M
+3.9%

Paid Search Traffic

5.2K
-76.2%

Backlinks

2.0B

Web Traffic Statistics

theguardian.com traffic stats. Organic and paid traffic to theguardian.com on desktop.

Traffic Share by Device

theguardian.com traffic share across desktop & mobile web.

Desktop

30.7%

Mobile

69.3%

Traffic by Country

theguardian.com website traffic by country.

Country
All devices
Desktop
Mobile
GBUnited Kingdom
35.36%134.6M29.59%70.41%
USUnited States
24.64%93.8M35.71%64.29%
AUAustralia
7.79%29.6M26.46%73.54%
CACanada
3.89%14.8M29.38%70.62%
INIndia
2.81%10.7M16.41%83.59%

Traffic Sources

Direct

55.93%

Referral

24.45%

Search

13.67%

Social

5.95%

Paid

0%

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Traffic Journey

theguardian.com traffic/customer journey: sites users browse before and after visiting the domain

On theguardian.com, visitors mainly come from Direct (48.97% of traffic), followed by google.com (31.25%). In most cases, after visiting theguardian.com, users go to facebook.com and youtube.com.