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spotify.com

March 2021 Traffic Stats

spotify is all the music you’ll ever need

Arts & Entertainment
Business & Industrial
Online Communities
Global Rank167

Worldwide

Country Rank
98

United States

Discover spotify.com’s search ranking and website traffic statistics. Reveal traffic-generation strategy and audience distribution. Spy on spotify.com’s traffic sources (organic and paid) with channel-by-channel performance data.

Search Traffic

99.7M

Organic Search Traffic

97.9M
-4.7%

Paid Search Traffic

1.8M
-8.4%

Backlinks

1.3B

Web Traffic Statistics

spotify.com traffic stats. Organic and paid traffic to spotify.com on desktop.

Traffic Share by Device

spotify.com traffic share across desktop & mobile web.

Desktop

54.5%

Mobile

45.5%

Traffic by Country

spotify.com website traffic by country.

Country
All devices
Desktop
Mobile
USUnited States
30.65%70.4M60.94%39.06%
BRBrazil
7.17%16.5M40.71%59.29%
GBUnited Kingdom
6.51%14.9M58.07%41.93%
MXMexico
4.56%10.5M36.39%63.61%
DEGermany
4.45%10.2M41.82%58.18%

Traffic Sources

No Data

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Traffic Journey

spotify.com traffic/customer journey: sites users browse before and after visiting the domain

On spotify.com, visitors mainly come from Direct (62.93% of traffic), followed by google.com (2.35%). In most cases, after visiting spotify.com, users go to google.com and facebook.com.