ceo, author AT Express Writers, Content Hacker™Julia McCoy is a content hacker (noun: growth-focused content marketer). She's the CEO of Express Writers, a content creation agency with over 19,500 successfully completed writing projects since 2011. She's also a bestselling author writing her fourth book, and an industry educator at The Content Hacker™. Read her Write Blog at https://www.expresswriters.com/write-blog and visit her new brand at https://www.contenthacker.com.
Busy online marketers: ever sit down in front of your computer screen just wishing there was an easier way to do the common, everyday tasks involved in content marketing?From coming up with amazing ideas to top quality writing, you know by now there is a great deal that goes into today’s necessities that make up great content marketing.
Listen!Do you hear it?Listen closer.That sound? It’s the sound of your audience telling you what they want.What do they want? Listen closely, and you’ll find out.And when you listen, you suddenly have a plethora of content topics that can help you create expert pieces that your audience really wants to see.
It‘s a relatively hard-to-define and heavily underutilized term, but micro-content is something that we all know and use on a day-to-day basis even though we not be aware that we have it in our lives. In a nutshell, micro-content can be defined as the opposite of long-form content.