Hanapin Marketing and Semrush have teamed up to create The Complete PPC Analytics Toolkit!

This free download contains three Excel spreadsheets, three whitepapers and two webinar recordings, all designed to help optimize your PPC accounts. Use these tools and resources to extract high value data and build more efficient campaigns.

The Complete PPC Analytics Toolkit contains:

  • Keyword Research Excel Spreadsheet This handy spreadsheet accepts keywords from any source and cleverly preps the data for easy upload to Google AdWords.
  • PPC Daily Spend Excel Spreadsheet Another handy spreadsheet to help you keep a handle on your daily spend.
  • AdWords Competitive Landscape Analysis Excel Spreadsheet Use this spreadsheet to compare keywords and traffic cost against your own domain.
  • Whitepaper on Competitive Intelligence Learn how to beat the odds in AdWords with competitive intelligence.
  • Whitepaper on the Admin Settings in Google Analytics Get all you need to know on the admin settings in Google Analytics in this new guide.
  • Whitepaper on using Google Analytics for CRO 5 Ways to use Google Analytics for CRO we bet you haven't thought of.
  • Webinar recording on tactics to spy on your PPC competition Semrush and Hanapin Marketing experts discuss cutting edge tactics to spy on your PPC competition.
  • Webinar recording on PPC Analytics This webinar discusses nine things you should definitely know about PPC analytics.

The toolkit also contains information from frequent Semrush blog contributors Sergio Aicardi of The Miami SEO Company and Diane Pease of Cisco, and a whitepaper on competitive intelligence co-written by Michael Stricker and Phillip Brooks of Semrush.

Download your free copy of The Complete PPC Analytics Toolkit today!

Semrush and Hanapin last collaborated this past fall on the infographic, What Inc. 5000 Companies Spend On AdWords.

Author Photo
Kathleen GarvinKathleen Garvin is an online editor and analytics wrangler for The Penny Hoarder, the largest personal finance blog. She's also a contributing writer for I Want Her Job and started a beginner-friendly digital marketing blog, The Maroon House. Kathleen is the former blog editor at SEMrush.
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