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Social Media

Social media marketing is a vital tool in boosting exposure, brand engagement and sales, and mastering it is harder than it looks. Discover the best tools, most effective strategies and a whole host of actionable tips with posts from industry experts designed to improve your social strategy.

In this post, we’re sharing top LinkedIn advice from three experts in the industry to help users and brands stand out on the platform in 2021!
Need help getting started on a marketing strategy for Twitter in 2020? This #SEMrushchat recap can help you discover tactics and options that could work for you.
Think of your social media content strategy as your blueprint for success for your business across the social platforms that you choose to build up and engage with an audience on. In this guide, we walk you through a simple 7 step process to craft a strategy that sets you up for success across your social platforms.
Want to learn how to use social media to improve SEO? This article outlines the seven marketing best practices on how to use social media for SEO. You can start using these social media SEO strategies to improve your Google search rankings.
This article will help you explore the benefits of our social media posting and analytics platform, which supports 5 different networks: Facebook, Twitter, Instagram, Pinterest, and LinkedIn.
All franchise owners should have a social media plan in place for their franchisees to avoid potential online reputation management disasters, and to keep the brand voice consistent. In this post, we will break down what Burger King did to reach social media greatness, and see a crisis that occurred anyway. See the 7-step plan that can help you avoid social media problems in the future.
This YouTube SEO Guide will provide you with optimization tips and strategies for videos, and show you how to create a YouTube channel, how to optimize it, and how to promote it successfully. Experts weigh in and share their experience and knowledge as well.
Are you struggling to get the results you want with Facebook and Instagram Ads? This article will show you how to identify and fix the 5 signs of underperforming ads on Facebook. Start improving your ads performance right now.
LinkedIn company pages were created with the intention of providing your business with a point of direct contact with your target audience, as well as the chance to make new connections, employees, and ultimately, new customers in most company’s cases. Find out how to create your own business page, promote your business, and engage with your audience.
You can plan well and use your time efficiently, and still not get the results you need or want. Experimentation is often necessary to find strategies that will work and meet your goals. So we asked our community and guest Mike Allton during SEMrushchat about testing, factors to consider, bad results, steps for running an experiment, and data to consider for ideation.
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