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Industry News

All the latest news SEO industry news and views, including weekly round-ups, Google updates and more.

Gary Illyes, Webmaster Trends Analyst for Google, unveiling everything there is to know about structured data.
Learn about the changes coming to the SEMrush blog and the new direction we are moving towards.
On May 4th, 2020 Google announced that a new core update was being released. Great fluctuations have been seen with this update. See what has happened so far, and which industries seem to be SERP winners and losers.
Google has made some exciting and helpful changes this week. Including, allowing certified online pharmacies to promote their services, visible online care links in Google Business profiles, a new Call Ads feature, a clipboard option in GSC, and more.
Google has been working hard to provide more services and options for over a month, and this past week was no different. This week they announced letting merchants sell for free on Google, a fee relief for News partners, the availability of the Cloud Healthcare API, new schema for government benefits and more.
Which software company increased the traffic to its website by 10 million visits in just one month? And which event cancellation caused the biggest heartache amongst its fans? In our latest article, we dive into our data to uncover the economic impact of COVID-19.
This update includes important news and resources for the healthcare and restaurant industries. Also, learn about the postponement of the Google Ads Partners Program, recent search behavior changes Google has observed, new options in the Google Ads Editor v.1.3, and more.
Google has improved the SERPs to help people find which restaurants are still offering delivery and takeout, and it has continued to expand and develop its products in response to the COVID-19 pandemic. See all the changes and updates made to help users find what they need and to help businesses provide the information their customers need.
Google Posts are back in GMB, the Google Podcasts app has been redesigned and is now available for iOS devices, and as always, Google us updating features in the SERPs. Also, there has been a lot of SERP volatility, and with fluctuations come theories, but we have no exact information on why yet.
As the COVID-19 virus continues to spread worldwide, the majority of Google’s most recent updates in the past week have pertained to helping users better navigate the pandemic & find the information they need. This includes new event structured data options for postponed, canceled, or online-only events, as well as the introduction of a new format on the search results page for COVID-19 searches.
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